Manager, Web Analytics

по договоренности

Требуемый опыт работы
От 3 до 6 лет
Занятость
Полная
Образование
Высшее

-Kelly - международная компания, предоставляющая решения по управлению персоналом с 1946 года в мире и с 1993 года в России. Девиз Kelly - люди, а не кандидаты. Компанию делают талантливые люди. Мы эксперты по талантам. Наш бизнес построен на понимании того, какой набор навыков и какой тип кандидата лучше всего подходит организации. И мы знаем, какие компании предлагают подходящую среду для развития уникальных навыков наших кандидатов. Мы верим в людей. В их уникальные таланты. В их скрытые возможности. В способность критиковать и сомневаться. И мы делаем все возможное, чтобы помочь им найти работу своей мечты. Благодаря нам уже более полумиллиона людей во всем мире нашли такую работу. Постройте свою самую успешную карьеру с Kelly!

Working conditions

WE OFFER

  • Employment in a growing dynamic company - a global leader in Cloud Data Management
  • Modern energetic multicultural environment
  • Interesting people, an excellent team of professionals
  • Extensive opportunities for professional growth and career development
  • E-library Mann Ivanov Ferber where you can read and listen to books for hard and soft skills development, personal and professional growth
  • 2 e-learning platforms where you can find courses and training sessions for hard and soft skills development
  • Reimbursement of language courses
  • 16 clubs by interest: intellectual, sport, social
  • Corporate events and team buildings
  • Comfortable modern office with relax zones, kicker, ping pong, PSP
  • Cozy kitchens with fruit, snack, sweets and a wide choice of tea and coffee
  • Reimbursement of lunch from the first day of work
  • Reimbursement of costs on fitness from the first day of work
  • An extended medical insurance policy from the first day of work
  • Corporate gifts
  • Corporate rewards
  • Corporate gifts for special events: a wedding, the birth of a child and so on
  • Work with friends - referral program
  • Prime zone program providing discounts by more than 3000+ partner companies
  • Bicycle parking, reimbursement of costs on car parking
  • Employment according to the Labor Code of the Russian Federation, white salary
  • Annual leave 28 days
  • Relocation package for candidates from other cities
  • Workplace locations-Saint Petersburg

Responsibilities

RESPONSIBILITIES

  • Understanding the behavior and expectations of online visitors
  • Leading definition and sharing of best practice approaches for analyzing online user behavior
  • Using a variety of tools to extract and analyze data generated by online user activity
  • Creating data visualizations and presentations to provide actionable and compelling insights to stakeholders that are easy to understand and have demonstrable results
  • Collaborating with technical analytics analyst, web production, web development and marketing teams to implement required tracking and tagging
  • Collaborating with technical data science team members preparing data sets for reports
  • Creating and maintaining detailed documentation of analytics events, variables, segments, etc.
  • Working across teams to design custom segments based on historical qualitative and quantitative data that can be used to enhance our reporting
  • Applying comprehensive views of online consumer behaviors through quantitative (online), and qualitative (voice of customer, usability, etc.) metrics to support stakeholders
  • Collaborating with stakeholders to understand and document requirements for ongoing and adhoc reporting
  • Creating and maintaining customized dashboards/reports in our analytics and BI systems
  • Researching anomalies and/or bugs reported by report users

Requirements

  • Passion for data, bringing actionable insights to life and activating stakeholders
  • 5-7 years reporting, data mining and analysis with enterprise web analytics platforms and tagging
  • Higher Education in Marketing, Statistics, Computer Science or other related fields
  • Excellent English skills (communication and writing)
  • Strong verbal and visual communication skills to present and explain insights
  • In-depth knowledge of Google Analytics, Data Studio required
  • Experience in business intelligence and data visualization software such as Tableau, Microsoft Power BI (custom metrics, dimensions, ad-hoc views, charts, complex dashboards).
  • Strong proficiency in Microsoft Excel: pivot tables, lookups, etc. and PowerPoint
  • Experience with Adobe Target and Optimizely
  • Solid understanding of Google Tag Manager
  • Experience with user testing platforms and approaches
  • Stay abreast of new features/developments for additional data gathering opportunities
  • Strong quantitative analytical capabilities and problem-solving skills
  • Excellent attention to detail and accuracy
  • Curious and passion for learning
  • Ability to work effectively with different teams in marketing, creative, technical, etc. in a fast-paced environment, under deadlines

Место работы

Санкт-Петербург м. Площадь Ленина

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